
After my last post on Sarah Takesh, I decided to do a little more digging, and oh my, what I found! This is a truly unique and exciting company – and man, has that woman got chutzpah!

She earned degrees in fashion and business, but determined to do business on her own terms. So for her internship, she went to Kabul. She fell in love with the place, and a year later, the day after graduation, moved there to set up her own clothing design store. She chose to be a for-profit business with a social conscience, feeling that is the most sustainable business model. She feels that too often organizations tout that they “empower women”. In her company’s diary, she says, “I always wanted to do it without making a big, cheesy show over it and inadvertently exploiting the topic. I always viewed Tarsian & Blinkley as the hip, lighthearted, no fuss way to create employment and welfare for poor local women while creating something the world actually wanted and did not purchase out of pity.” I’d say she has succeeded! And what a valid point. As much as I love fair trade (and we all know I do!), far too often the majority of what’s sold isn’t what people would normally buy, but rather buy simply because it is fair trade. By the way, Tarsian & Blinkley does belong to the Fair Trade Federation, but she doesn’t make a big point of that.
From tarsian.com:
“The idea of Tarsian & Blinkley was first born in March of 2000 when Sarah Takesh went on a jeep trek to the Northern Territories of Pakistan and saw the phenomenal impact created by the various projects of the Aga Khan Development Network (AKDN). The communities supported by the AKDN were islands of tolerance and relative prosperity surrounded by poor and inwards looking communities forced to take handouts from “bad” sources, namely the Wahabi missionaries that spread an ugly, fundamentalist vein of Islam through their religious schools. In these isolated mountain valleys, poverty and economic limitations created a vacuum that could be filled by any form of aid. The source of that aid made all the difference in the way the community evolved. Takesh was deeply inspired to work in economic development and live in the region she had become so enamored of, but with no experience in the non-profit world, it had to be on her own terms — as a designer and businessperson.”
Every morning, women pick their way through the shattered streets of Kabul to the Tarsian & Blinkley distribution room, where production assistants match each woman’s embroidery specialties with the work available that day. The women leave with collars, sleeves, or whatever else needs to be embroidered, and return sometime within the next two weeks with their work, where they are paid in cash.
Tarsian & Blinkley has big plans for the future:
“Tarsian & Blinkley has many social objectives that it would like to embed into its programs. These include:
- Putting about 100 women through a rigorous enough training process to transform them into factory-ready tailors. They would then be placed as in-house workers for the new Tarsian & Blinkley garment factory that is currently under construction at the Bagrami Industrial Park
- Making literacy compulsory for the long term and talented but illiterate women
- Creating a day care so that the women who pick up work from Tarsian & Blinkley would feel comfortable bringing their children to the embroidery distribution center rather than leaving them at home under possibly poor attendance
- Providing the regularly visiting embroiders with a commute allowance
- Creating an emergency fund for the very poor workers, usually widows or those with sick husbands, who face unmanageable burdens and cause undue suffering when they are unable to work. Would be named the “Roya Fund” after a particular women who was an excellent embroiderer but passed away, leaving her family virtually destitute
As a not-very-profitable for-profit business, Tarsian & Blinkley cannot engage in these welfare activities with its own very limited and performance-oriented cash supplies. Rather, it will seek to register Maharat in the US as a 501 c3 organization that can raise funds to help with such projects, projects that have immediate and measurable impact on a clearly identified group of people.”
So go check out this company! To whet you appetite, here are some of my favourites:

Kimono, from Collection IV

Cote D'Afghan, collection VI

Bias Cut Skirt, Collection III

Ruffle, collection IV

Papavera, Collection II

Blinkley's Scarf

Pashtun Shawl


”I am only one, but still I am one. I cannot do everything, but still I can do something; And because I cannot do everything I will not refuse to do the something that I can do.” `Helen Keller




